This product was modeled after the history and aesthetics of a historical building in Stevens Point, Wisconsin. The building was an old housing for a water pump- it was used to pump water from the river into the city. The water was so clear and delicious that Stevens Point was nicknamed "The City of Wonderful Water." I used that nickname to inspire the name of the bath salts and the blues were inspired from the fresh colors of clean water. The product itself was chosen based on the sand stone textures that the building was made up of- rough and exfoliating. I used the stylized gables of the building to influence the shape of the product's label.